asset_types
Value trademarks
Source: Ch 6
revenuenumber • requiredAnnual revenue
profit_marginnumber • requiredProfit margin
Range: 0 — 1
brand_strength_indexnumber • requiredBrand strength index (0-1)
Range: 0 — 1
discount_ratenumber • requiredDiscount rate
Range: 0 — 1
useful_lifeinteger • requiredUseful life in years